Park Avenue Interior Design

client
Park Avenue Interior Design
services
Branding, Website, Digital Ads, SEO
industry
Interior Designers
date
2022
Park Avenue Interior Design project

Park Avenue has been in business for over 20 years and desperately needed a new brand and website. We worked closely with the client to create a brand that has resulted in a 500% increase in sales.

introduction

Branding

Designing for a Designer

After completing our branding workshop, we got right to work, researching competitors for style, content and strategy. One thing that we found missing with everyone was color. Client loves a particular style of design, art deco, so we started there.

Park Avenue Interior Design: Branding (image 1)
Park Avenue Interior Design business card, front
Park Avenue Interior Design business card, back

Website

A Gallery on the Web

The previous website had tiny photos of projects, many of them outdated. The Firebrand team carefully went through over a decade of recent projects and pulled the best of the best. We also added studding animation, highlighting the benefits of working with Park Avenue.

Park Avenue Interior Design: Website (image 1)
Park Avenue Interior Design: Website (image 2)
Park Avenue Interior Design: Website (image 3)
Park Avenue Interior Design: Website (image 4)
Park Avenue Interior Design: Website (image 5)

Magazine & Shopping Cart Ad

Hyper-Local Print Design

Sometimes digital isn't the only answer. When it comes to local business, research shows that a campaign in three or more channels performs 20% better than the channels perform separately. This is because the customers are seeing the ads in multiple places at different times of the day, which reduces ad blindness and increases recall. That's why you see McDonalds ads on TV, billboards, magazines, online, in stadiums and even hear them on the radio.

Park Avenue Interior Design: Magazine & Shopping Cart Ad (image 1)